Cards are one way to link and interactive with the audience - and they work on mobile and here is an example.
1. Plain video - here's a fantastic video from photographer, videographer and drone camera pilot Chris @takenbychris.co.uk
2. Video with enhancements - here's one we've prepared earlier.
There are a couple of enhancements which we can apply to a video ( you can do it yourself, or email Mark Hopgood, mark@hopgood.eu who can do it for you) . There are a couple of changes
When you start playing the list you'll see a card appear - its a link to the itunes store for a track,
but it could be a link to your website.
Here's a breakdown of whats seen on the user's device
1. card text appears saying listen on iTunes now - a call to action
2. if the card link is clicked a preview of the page appears giving further info and a further call to action
3. finally if the card is clicked, the visitor is taken directly to the apple store.
Hopefully this has been a useful video in terms of business boosting ideas using youtube.
Contact mark@hopgood.eu for more info on how you can build your business using web based technologies.